Build an industry-renowned brand with us.
Create a compelling story
Insects as food and feed are novel products, facing cultural and psychological barriers.
This is why your brand needs a strong narrative.
Choose the right narrative
Should you focus more on the sustainable aspect of insect products? Their nutritional benefits?
When should you or when should you not show pictures of insects?
We help you answer these questions by building narrative-driven and visually appealing brands. Based on research.
We craft in-house developed...
Service and pricing
Brand narrative & identity development
Customers buy excellent products. They also buy excellent stories: compelling stories they can relate to.
We carefully craft narratives according to your target audience: you may need different narratives if targeting pet food owners versus poultry farmers for instance!
Brand identity design
We help you develop appealing visual identities, which is pivotal when commercialising insects as food and feed.
What is your methodology?
Brand narratives and identities start with understanding the target audience. We base our marketing strategies on the latest research on consumer acceptance of insect-based food and feed.
Our methodology includes (a lot of) reading and interpreting qualitative research, such as consumer surveys and case studies for instance!
What is your rate?
We have an hourly rate of €60.
What's the average total cost for this service?
The number of hours required for branding and visual identity development can vary depending on the complexity of the project, the scope of the work, and the level of detail required. A rough estimate is 100-150 hours. You can thus expect spending between €6,000 and €9,000 for a brand narrative and brand identity design service.
Let's work together!
Get in touch
Let's create a compelling story for your business together. Contact us for more details about our branding service!